Challenge
Launched in 2015, Maven Roth Group is a full-service, women-owned, marketing and advertising agency located in Johnson City, Tennessee. Over the years, the agency has been honored with regional, national, and international awards for its creative work. The agency provides services to both small businesses and large corporations. Their primary goal is to make their clients successful. Maven Roth Group, with its creative team and their pay-it-forward philosophy, is committed to making the world a better place, one client at a time.
As their business grew, the founders of Maven Roth Group wanted to enhance their web presence. They needed a more robust website to match their visual identity, marketing goals and refined voice. WordPress was selected as the best content management platform for flexibility and ease of use for their internal team. With this newfound insight and information, the discovery phase would soon begin.
Solution
As the discovery phase began, a video conference was held with their team. This first step was critical in understanding the brand and the needs of their team. The revamped responsive design made navigating the site effortless for users, compelling them to convert. The design focused on a clean, minimalist approach using a unique line art style and creative patterns. While the new WordPress build helped optimize the stability and performance of the site, the page load time decreased 82% across the board. Uplifted by its updated digital presence, Maven Roth Group can go forward empowering more clients.
Partner with me today.
Are you interested in a website design for your business? If you are curious about how digital marketing services can enhance your business goals, I would love to hear from you. Do not hesitate to get in touch.
